Using the adobe creative cloud and google sketch up I created a store, with matching branding. There was a lot of research that was conducted before making a decision on what store design. this would include trend analysis and market research.
Created a store concept called Patternique. Creating a merchandising book of the store to show what the store would look like and the reasons for the choices. This concept is based on the mumbles that is in Swansea and where I am from. I chose this area as I know the area well and I thought it would be easy to conduct a survey to find out what types of consumers shop in this area. I did a lot of research into the customer persona and developed a store that would fit in the area and develop a store that consumers would shop in.
